Posts from the California Category
Licensees should have the opportunity to accept or reject each third party wine order
Editor’s Note: The following post is part of our series on the Third Party Providers In the quickly evolving world of third party wine marketing, it’s important that marketers and licensed sellers work together in such a way that puts the licensed seller in full control of all aspects of each transaction. One of the [...]
April 19th, 2012
Third Party Providers are Here…To Stay
Last month I had the privilege of addressing a group of control state regulators, industry attorneys and key industry executives that gathered just outside Washington, DC for the National Alcohol Beverage Control Association’s (NABCA) Annual Legal Symposium. The topic of my panel was one that we have put significant focus on here at ShipCompliant and [...]
April 1st, 2012
Wine Sales and Distribution 2012 – A Look Forward
In looking forward to what 2012 might bring the world of wine compliance and regulation, it is instructive to first look back at 2011. One thing we’ve learned after eight years in the world of wine compliance is that once movements gain momentum, it’s hard to slow them down. The past year demonstrated the continuation [...]
January 9th, 2012
Understanding the California ABC’s New Advisory for Wineries and Third Party Providers
The proliferation of “Third Party Providers” (TPP) within the wine industry has been significant over the past two years. Known otherwise as “Third Party Marketers”, “Third Party Advertising Agents” and “Marketing Agents”, they represent a new sales channel for suppliers whether in the form of “flash sales” or multiple product offer websites. However, anybody that [...]
November 1st, 2011
CA: ABC Issues Industry Advisory on Outsourcing Marketing, Compliance and Logistics
On Friday, CA ABC issued an advisory to respond generally to the explosion of service providers that enable wineries to outsource one or more components of their D2C and D2T channels. Activities Requiring Licenses: The Department describes when third party providers require a license. In CA a license is required when a business sells (transfers [...]
